The Social Media are Computer related
tools that allow people or companies to create, share, or exchange information,
career interests, ideas, and pictures/videos in virtual communities and network.
It is no longer news, that the social
media has come to stay and that it is tremendously changing the way
information is organized, shared and accessed in our society today. The social
media has so penetrated our every activity that we no longer have a choice on
whether we do social or mobile, but the choice is how well we do it, according
to #Erik Qualman.
I discorvered the following
- world populations is now being led by the social media with Facebook having the largest population followed by China, India, Tencent, Whatapp, Google +, respectively.
- Technology is now so loved that 50% of millennials would rather lose their sense of smell than their Technology.
- More people now own a mobile device than they own a tooth brush
- Every second, new members join the “Linkedin” network. This is so amazing! This goes to show how much the world has tapped deep into the world of social media.
- Buyers now rely on peer recommendations, which is to say that when customers go for online shopping, they simply check for previous comments about the particular product they need or how well the product is rated on the social media page and that guides them on the next steps to take.
- Online marketing has taken over the era of face-to-face product marketing.
Considering the views of experts,
converged media is now on the rise.
- It is no longer enough to just build a website and place your product’s information there. #Mike Gingerich said “use your website as the foundation for great content and then integrate cross-social platform sharing” this is to say that you must give great considerations to your organizations social media page, if you really want to get online attention/traffic.
- Businesses will need to pay to get their contents seen. That to me is understandable considering the increasing rate with which contents are put out there and also one needs to advertise to make his content stand out.
Interestingly, it is clear to me, that
the advancements in technology has exceeded the simple text graphic display.
According to #David Gerzof Richard (President and Founder of
BIGfish PR), “ Photos, videos, gif, animations, audio files, slideshows, CGI,
satellite, imagery, historical images, and user generated content woven
together gives readers a stunning storytelling”.
Furthermore, there is now a growing
need in image tracking. According to David Rose, Photos
capture what people are most passionate about. So, it is advisable for
marketers to do a survey of what customers like and create ads that have good
photos that can portray it well.
In conclusion, I can confidently state
that the social media is no longer an emerging trend but
an already established technology that has come to stay and to make our world
easier and better.
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